wellness program goals and objectives, wellness program examples, corporate wellness program, employee wellness programs benefits, why is wellness important, define wellness

Did you notice that there’s no real definition of wellness? It’s being used to define every health and wellness meaning under the sun – which makes it difficult for some to navigate the world of work wellness. Let’s put an end to the madness and discuss what wellness really means.

Why Do We Need a Wellness Program Definition?

There are more people working as wellness professionals than at any other time in history. Work wellness programs have never been more popular than they are today.

It started as a niche industry that mostly focused on executive fitness and eventually morphed into comprehensive programs that have become effective business strategies for worksites of all sizes.

Most people are too young to remember a time when the word “wellness” did not exist. Halbert Dunn is credited with first answering the question “what is wellness” when he coined the term “wellness” in 1961. ​

“Wellness, There’s a word you don’t hear every day.”

Dan Rather, 60 Minutes,  November 1979

Since that time, the use of the word “wellness” has exploded. A quick search under the registered trademarks of the United States shows that the word wellness is part of the trademark of 5,000+ companies. What is wellness indeed!

What Does Wellbeing Mean?

Well-being is the experience of health, happiness, and prosperity. It includes having good mental health, high life satisfaction, and a sense of meaning or purpose. There is no consensus around a single definition, but in general well-being can be described as judging life positively and feeling good.

Some wellness programs, especially outside of the U.S., are called well-being programs for employees. These programs share many of the same programming characteristics of employee wellness programs, but expand the scope of the program. Outside of worksite settings however, the meaning of wellness and well-being have come to mean pretty much anything.

Wellness Versus Wellbeing

These terms are pretty easy to understand, however, once we start talking just about words like “wellness” and “well-being” things get confusing very quickly. The purpose of this blog is to help clarify the different terms and make it easier for people to understand where worksite wellness ends and the wacky meaning of wellness begins.

As we discuss what is wellness and the related wellness program definition, we need to start with the basics. See the diagram below to help you understand where worksite wellness efforts begin and end. The diagram can also help you see how the words “wellness” and “well-being” have morphed into words that can mean just about anything

wellness program goals and objectives, wellness program examples, corporate wellness program, employee wellness programs benefits, why is wellness important, define wellness

What Is Workplace Wellness?

Today’s wellness professionals obtain certifications and university training designed to help those who oversee worksite wellness programs.

Most wellness professionals work in worksite wellness settings. For them, the definition of wellness is almost always used to describe employee wellness programs. Unfortunately well-being programs for employees can be called by many different names, but all of them refer to work wellness of some form.

  • corporate wellness
  • worksite wellness
  • employee wellness
  • corporate well-being
  • worksite well-being
  • employee well-being
  • workplace well-being
  • employee health and wellness
  • worksite health wellness
  • workplace health
  • corporate health
  • wellness initiatives
  • health wellness program
  • employee wellness plan
  • wellness strategies
  • wellness program for employees
  • workplace health programs
  • healthy workplace programs
  • workplace health promotion
  • employee health promotion
  • worksite health promotion

What is a Wellness Program?

An employee wellness program includes any activity designed to support better health at work and/or to improve health outcomes. These programs often include medical screenings, incentives, behavior change interventions, fitness programs, social support or competitions.

Many employee wellness programs include activities that also promote well-being. These might include resilience training, yoga, meditation, emotional and psychological well-being, stress management, and life satisfaction. You can find a complete description of all the components of an employee wellness program here.

How Many Areas of Employee Wellness Are There?

There are seven main areas of wellness and well being for employees that should cover them all – or at the very least provide options to be chosen a la carte. Let’s run through what these 7 areas are.

1. Physical

First and foremost, the most obvious is physical wellbeing. In order to manage chronic conditions we have to be aware of the physical needs of our bodies – this is a big part of wellbeing programs for employees. A focus on physical activities, proper sleep schedules, and eating well all fit under this category.

2. Intellectual

To best understand the intellectual wellness definition, think of personal growth as a main contributor. The expansion of one’s skills creates a sense of accomplishment and provides us with confidence to tackle more challenges and learn new things.

3. Emotional

A good way to position the emotional wellness definition is when one has the ability to take on life’s challenges because they can navigate their emotions well. That means they have control over their emotions, not the other way around.

4. Social

The social wellness definition claims that an employee is able to interact with others in a way that strengthens interpersonal relationships. The ability to positively interact with the greater community.

5. Occupational

You may already know the occupational wellness definition because it’s been promoted quite heavily in recent years. Finding a work life balance within a career that’s built around a positive attitude about your professional life and where it’s headed.

6. Spiritual

The spiritual wellness definition: Having found and accepted a sense of purpose that’s rooted in morals – this doesn’t necessarily have to involve religious beliefs.

7. Financial

And finally, the financial wellness definition states that an employee is comfortable in a monetary sense and can confidently plan their future financially.

Other Areas of Employee Wellness

Work wellness is all of the above and more. In fact, let’s add an 8th dimension of wellness – we call it, ‘Environmental Wellness’. Because where you are can have a big impact on your inner self. Keeping your home, car, and office organized will save you a lot of mental anguish.

When speaking with your potential wellness vendor, be sure to ask them to define wellness programs. Now that you understand what wellness is, make sure their definition encompasses what you’re looking for in a program. Do you want it to cover just physical wellness? Mental wellness? The right vendor will know how to customize their offerings to your ask.

So What is Wellness? It’s the Wild, Wild West!

By the 1970’s, the meaning of wellness had appeared in a few books but most had never heard of the word before. Wow, have things changed. Here is just a sampling of all the different products and services that now claim the word “wellness.” Be sure to click on the links to see just how diverse and unrestrained the definition of wellness has become.

wellness – shoes
wellness – socks
wellness – medical equipment
wellness – adult diapers
wellness – bracelets
wellness – floor mats
wellness – cough syrup
wellness – chocolate
wellness – vaping supplies
wellness – marijuana products
wellness – beers
wellness – bacon
wellness – ice cream
wellness – doughnuts
wellness – tattoos

It is not just retail products that have discovered that including “wellness” in their product title can give a boost to sales. Hospitals, chiropractors, fitness centers, dentists, psychiatrists, physical therapists, and other health practitioners frequently lay claim to the word “wellness.”

Now you can even get alternative medicine and wellness therapies:

wellness – Colon Hydrotherapy
wellness – Probiotic Implants
wellness – Infrared Sauna Detoxification
wellness – Healing Touch Energy Solutions
wellness – RainDrop Essential Oil Sessions
wellness – Cranial Sacral Therapy
wellness – Lymphatic Cleansing Sessions
wellness – Holistic Nutrition Counseling
wellness – Guided Detoxification Cleanses
wellness – Thermography Imaging

and my personal favorite…

wellness – enemas (Apparently, wellness enemas are the solution to most health problems. This company promotes their home enema kit as a day-to-day wellness and recovery tool.) Okay, now I’ve seen everything!

The Proliferation of ‘Wellness’ in Marketing

Melaleuca is a multi-level marketing company (pyramid scheme with a product to sell) that sells anything from toilet bowl cleaners to vitamins and everything in-between. They have rebranded themselves as “The Wellness Company.” They are proud to be “the largest online wellness shopping club,” whatever that means.

Mel Welness

Veterinarians have taken to the word “wellness” big time. Today, you don’t take your dog to the vet, you take your dog to the veterinarian wellness facility. While there, don’t forget your wellness pet food.

Cat Food

Exotic tourist destinations used to market themselves as a resort and spa. Today, these are all wellness destinations.

Gwyneth Paltrow and her health and beauty company Goop want you to follow the The Beauty and Wellness Detox Guide. You can even get a wellness swing, but if you buy one, be careful not to break your wellness neck!

Yoga practicing

Collectively, all these wellness centers, retailers, and bloggers would say they ARE the wellness industry. And from a retail perspective they are probably correct. I suppose worksite wellness professionals would also claim that they make up the work wellness definition.

As Worksite Wellness Professionals, Should We Care About the Wild, Wild, West of Wellness?

The unrestrained use of the word “wellness” speaks of the words utility and amazing staying power. Can you think of any other word that is used in so many different ways and by so many different people?

Part of the reason for the success of the word “wellness” is because there is no standard wellness definition. Basically, we can deter wellness meaning to whatever we want, so long as it suggests a more positive outcome.

The word “wellness” has become more like a seal of approval than an adjective. Any profession or product that connects to the word “wellness” suddenly gains a level of acceptance and endorsement recognized by anyone wanting to have a long, healthy life. The word “wellness” gives all products, good or bad, a hint of legitimacy, and that’s good for sales, even if you are peddling snake oil.

As someone who has spent my entire adult life in work wellness, I’m not at all threatened by the pervasive and perverted use of the word “wellness.”

Biometric Screening Wellness

I’d be worried if wellness vendors offered unethical products or services under the guise of worksite wellness, or employee wellness. Just like every other industry under the sun, there are a few bad vendors in the worksite wellness space but these unscrupulous vendors don’t usually survive long.

Vendors like these have staying power because they provide valuable services to employers of all sizes. Thankfully, most employee wellness programs that are well-designed produce tremendous benefits to both employees and employers. The success of these programs is one reason they are more popular than ever.

So What?

A good wellness program definition is not as important as seeing an effective wellness program change lives. Legitimate work wellness professionals use qualifiers to distinguish ourselves from all other uses of the word wellness such as worksite wellness, corporate wellness, employee wellness, company wellness, etc.

The word “wellness” now has so many variations and subcategories that there is likely less confusion now than there was a few decades ago. Businesses and worksites that are interested in improving employee health and in creating a worksite culture of health probably won’t be offering wellness enemas anytime soon. What do you think? Share your comments.

Frequently Asked Questions

1. What is Employee Wellness?

Our employee wellness definition is as follows:

Employee wellness is a program that encourages work wellness and motivates employees to change their behavior. We can go beyond that and say that it’s a series of activities and policy changes that support healthy living habits in the workplace.

2. What is Wellness in Health?

Wellness is a fairly new term – and since it found the spotlight it has not looked back! Wellness is taking initiatives every day to live a life with positive health outcomes. Wellness is building habits that promote a healthy lifestyle.

3. What’s the WHO Definition of Wellness?

Traditionally, Wellness is an active process of becoming aware of and making choices toward a healthy and fulfilling life. Wellness is more than being free from illness, it is a dynamic process of change and growth. (W.H.O.) Some definitions include different dimensions of wellness including physical, occupational, emotional, spiritual, environmental, financial, social, and intellectual.

Each dimension of wellness is interrelated with the others although few actually use the word wellness in this manner. Today, the meaning of wellness generally refers to something related to good health, but even that definition has been altered.

Because the word “wellness” can mean just about anything, academics and government organizations refuse to even use the word. They are horrified by the term and do not want to be associated with it. To this day, the CDC hates the word “Wellness”.

Instead of using terms like employee wellness, corporate wellness, or worksite wellness, the CDC and many universities instead say “worksite health promotion.”

The rest of the world understands what “worksite wellness” means. If, however, you leave off the qualifying word, “worksite,” the word “wellness” has been hijacked by retailers trying to sell more products. Maybe the CDC and some universities are correct to avoid the word wellness, but the employee health and wellness meaning is clear to everyone.

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About The Author

Dr. Steve Aldana

Dr. Aldana is the CEO of Wellsteps, a worksite wellness solution that leads the nation in wellness program deployment and engagement. Dr. Aldana authored over 75 scientific papers and 7 books on health risk management, healthy living, and health promotion programs. He has given over 350 keynote speeches across the U.S. on the ability of good nutrition and regular exercise to prevent, arrest, and reverse many chronic diseases.

1 Comment

  1. I love that you talked about business wellness and employee wellness being directly tied together. My son is a new manager at his company and he wants to make sure his employees are happy. He thinks that implementing some things like a gym membership or some other health-related things will make his employees really productive.

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