Behavior Change Campaigns

Our evidence-based campaigns help employees change behavior. Campaigns are part of all our solutions or can be delivered a la carte.

Campaigns include:

    • Marketing and communication materials
    • Online program center for every participant
    • The WellSteps App
    • Campaign kit to help onsite wellness coordinators
    • Incentives
    • Campaigns materials for non-internet users
    • Pre-campaign webinar
    • Program outcomes and participation report


 Personal Fitness Campaigns

move it Move It!
Team-based competition to encourage enjoyable physical activity.
gtb Good to the Bone
Helps participants adopt simple behaviors to strengthen muscles and bones.

move it coast Move It Coast to Coast!
Team-based race from San Francisco to
New York with scenic stops in between.
Feel Fitnesssm Feel Fitness*
Encourages a gradual increase in activity to benefit a charitable cause.

Posture Perfectsm
Posture Perfect
Helps participants reduce back and neck pain
caused by everyday activities.

 Healthy Eating Campaigns

food makeover Food Makeover
Encourages choosing and preparing
healthy foods at home.
Good_Fat_Bad_Fatsm Good Fat, Bad Fat.
Helps participants replace bad fats with more
healthy fats.

veggie upsm Veggie Up!*
Encourages purchasing, preparing, and
eating more fresh vegetables.


The Fast Food Guide
Helps participants choose healthier fast
food from restaurant menus.

gg Grocery Guide
Helps participants find the healthier foods in their local grocery store.
sugar busters sm Sugar Busters
Helps participants reduce the amount of
sugar they consume.

 Healthy Lifestyle Campaigns

blflsm Healthy Weight For Life
A team-based competition based on the
health behaviors needed to lose weight.
mdgsm Maintain Don't Gain
Helps participants avoid weight gain that is typical over the last 6 weeks of the year.

catc The Culprit and The Cure
How changing lifestyle behaviors improves health and quality of life.
ioh small Island of Health
Helps participants build healthy behaviors and environments at work and home.

Know Your Numbers Know Your Numbers
Helps users manage elevated risks based on screening numbers. Best with a screening event.
hcsc Healthcare or Self-Care
Promotes basic principles of smart
consumer self-care.

take5 Take 5!*
Strategies to improve the whole person in just 5 minutes each day!

 Emotional Health Campaigns

Stress Freesm Stress Free
Helps participants adopt effective strategies
to cope with stress.
goodnight Good Night
Helps participants apply simple strategies to improve sleep.

Finding My marblessm Finding My Marbles
Helps participants apply simple principles
that lead to a more joyful life.
rak Random Acts of Kindness
Helps participants feel the good from performing random acts of kindness.

biasm Balance It All
Helps participants learn and apply simple
strategies to balance work and home life.
oo Overcome Overeating
Helps participants recognize and overcome common cues to overeating.

 Other Campaigns and Programs

earthwise sm Earth Wise
Participants apply actions to save them
money and benefit the environment.
Tech Time-out*
Promotes replacing technology use with enhancing relationships. 

smokefreesm Smoke Free Program
Helps companies adopt smoke free policies. Done in collaboration with worksite committees.
finfit Financial Fitness
Promotes smart money practices that help reduce stress.

* These campaigns can be delivered either for individuals or for teams

Campaigns can be developed at your request

List of Campaigns in Alphabetical order